Hopeful Cities an iFred Project
Hopeful Cities is a project developed by iFred. It is a marketing plan in action. It operationalizes hope as it creates awareness about the importance of it. It teaches while it talks. iFred was grown out of a need to rebrand depression, and provide tools globally that not just educate on the importance of hope, but teach the ‘how to’ in the process. Reno, the first city to join the initiative, helped sponsor the program through Cares Act funding, recognizing how all aspects of the global pandemic impact mental health. As hope is a known protective factor for anxiety and depression, the more we actively practice our hope skills, the better we all are in the world. Hopeful Cities include free, downloadable materials that are continually being updated.
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Workplace Campaign Employees with higher hope have increased healthy, happiness, efficiency, and success

Hope is a top need of employees, and predicts our success at work. Yet it is a skill that must be practiced. And reinforced.

Consider bringing hope to your workplace, and encouraging employees to participate in the free Global Hope Challenge. Invite mental health leaders to share their stories of hope, and available resources in the workplace for people to seek support. Our Founder has given many workplace talks on Hope, so feel free to reach out if you want her to connect with your company.

Also, consider sharing the posters below to reinforce the Five Keys to Hope with the associated skills in the workplace:

    • Identifying and Managing the Stress Response
    • Fostering Habits for Happiness
    • Taking Inspired Actions Using SMART Goals
    • Cultivating Your Hope Network
    • Overcoming Challenges to Hope

Each of these keys for hope will help you create, maintain, and grow your hope.

5 Keys in Creating a Hopeful Mindset Posters

Download individually below or download full here:

Download English Version
Download Spanish Version

5 Keys in Creating a Hopeful Mindset

1. Identify and Manage the Stress Response

2. Practice Happiness Habits

3. Take Inspired Actions by Setting SMART Goals

4. Create and Cultivate a Strong Hope Network

5. Overcome Challenges to Hope

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